Elie Hirschfeld on Trump’s Next Challenge

“He’s more of a luxury brand,” said Elie Hirschfeld, an old real estate partner and friend of Donald Trump. “Not so much McDonald’s or Holiday Inn.”

Elie Hirschfeld was articulating the dichotomy between Trump voters and the clientele of the Trump Organization.

The majority of the brand’s income is generated from real estate, luxury hotels, and golf courses, many of which “are out of reach for much of America,” according to Bloomberg.

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